Motives Cosmetics

Editorial Beauty Design

Editorial Beauty Design

Editorial Beauty Design

I collaborated with the Motives beauty team to design magazine spreads for Market America’s digital publication, reaching audiences in multiple countries. I focused on creating a bold, elevated look by experimenting with typography, creative cropping, balance, and proportion. Using vibrant color and clean type, I highlighted the brand’s inclusive, cruelty-free values while keeping the layouts modern and polished. The result captures the essence of Motives with a sleek, confident feel.

Ad Design, Editorial, Print Collateral

2023 – 2024

MacBook displaying Jelly Youth branding with collagen sticks loosely overlapping an oversized 'J' on the screen.
Motives Logo Animated
Assorted Jelly Youth collagen chew packages in various flavors (Orange, Lychee, Blueberry) arranged to highlight brand identity.
Jelly Youth logo printed on a t-shirt and tote bag.
Close-up of Jelly Youth branding with sticks loosely overlapping an oversized 'J'.
Jelly Youth Blueberry flavor package featuring 'Bursts with Benefits,' 3000 mg collagen, 1 stick per day, and 100% real fruit.
Jelly Youth Lychee flavor package with collagen sticks next to a stylized burst containing a 'J'.
Jelly Youth Orange-flavored landing page showcasing product details, vibrant branding, and purchase options.
Jelly Youth Lychee-flavored landing page on mobile, showcasing product details, vibrant branding, and purchase options.
Jelly Youth Blueberry-flavored landing page on mobile, showcasing product details, vibrant branding, and purchase options.
Jelly Youth brand guidelines showcasing brand-approved fonts, colors, icons, and alternate logos/marks.

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